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We all know by now that podcasting is a fantastic content marketing tactic, right? To review: Over 81 million people listen to podcasts (Edison Research) 80% finish the majority of every episode on their favorite podcasts (Edison Research) Most people who listen to one podcast are likely to pick up […]
Video is an increasingly important marketing tactic. Consumers today have shorter attention spans and are often consuming content on the go. They don’t always have the time to sit and read through a thousand word blog post; they’d much rather catch a four minute video on the topic while they’re […]
When I started doing SEO on NeilPatel.com I used this advanced formula to rank for 477,000 keywords. Over time, my traffic started to flatline and I wasn’t ranking for many more keywords, even though I was continually creating more content. But then I figured out a simple hack that took […]
On Monday, September 16, Google announced that they would be restricting review stars in SERPs to specific schemas and would stop displaying reviews that they deemed to be “self-serving.” It wasn’t clear at the time when this change would be happening, or if it had already happened. Across our daily […]
[Contenido ofrecido por Deusto Formación] Una de las cosas que más me gusta de dedicarme al marketing online es la gran cantidad de campos a los que te puedes dedicar. La verdad es que es un mundo fascinante en el que nunca dejas de aprender y eso es algo muy […]